BUMBLE AND BUMBLE • Website & Campaigns
Key contributor in the redesign of the Bumble and bumble website, creating a collection of user- and audience-first landing pages for product launches and seasonal experiences.
Roles: Senior Designer; Associate Creative Director, Digital (Copy + Design)
Design Director: Suzanne Montalbano
Copywriter: Self + Corinne Lee
Bumble and bumble
Website Redesign + Product Landing Pages
At Bumble and bumble, I helped shape the brand's digital presence from the inside—contributing to a full website redesign and building landing pages for product launches and seasonal campaigns. Working across copy and design meant I could move fast and stay consistent, building holistic, creative consumer experiences.
Roles: Senior Designer, Associate Creative Director, Digital (Copy + Design)
Design Director: Suzanne Montalbano
Copywriter: Self + Corinne Lee
Holiday Travel Campaign
For Holiday 2016, we built a city guide campaign around a simple insight: how you style your hair for the holidays depends on where you're spending them. We concepted and created location-specific photo shoots and landing pages for NYC, LA, Austin, and London—each with its own editorial feel, product recommendations, and copy voice tailored to that city's energy.