Converse • Burgundy
Led narrative direction and tone of voice for a multichannel digital experience highlighting styles in burgundy, a color of the moment. Collaborated with cross-functional partners to develop a distinctly Converse take.
Role: Lead Copywriter
Lead Designer/Art Director: Eleni Tzaneros
Now Loving: Burgundy
Led narrative direction and tone of voice for a multichannel digital experience highlighting styles in burgundy, a color of the moment. Collaborated with cross-functional partners to develop a distinctly Converse take.
Role: Lead Copywriter
Lead Designer/Art Director: Eleni Tzaneros

